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How to give your customers real-time contextual offers

March 8, 2019 by Jackie Vendetti

As we know in the telecom space, making offers to customers in context and at the right time is very important to retaining customers and capturing revenue opportunities. Let’s say for example an existing customer is interested in upgrading to a new phone, so she comes to your telecom website. However, she finds the phone she had in mind is too expensive, so she clicks off of your website; thus the sale is lost. But what if you could offer that existing customer a relevant discount at the very moment that she goes to click off of the website or offer it to her if she logs back on? That just might save the sale.

But how can you take advantage of this seemingly magical ability to deliver real-time contextual offers? With Spotfire® Visual Data Science.

Spotfire visual data science

Experience the customer point-of-view and also learn how to quickly and easily combine and build such a capability on top of your current customer engagement systems using Spotfire—to help your company learn from historical customer behavior to target your current customers and deliver these offers at the right time in the context of your customer engagements.

Further features and capabilities include:

  • Collaborative and visually based (rather than code-based) Spotfire solutions. Many vendors talk about it, but we’ll show you.
  • Contextual, real-time offers to any customer touch point (online, chat, mobile, phone) or to a partner that is selling your product.
  • The ability to package any analytical model as services and expose them in your digital infrastructure wherever it makes sense.

Spotfire is the choice to support your digital transformation at speed and in a collaborative manner. Its low-code and no-code capabilities empower a wide range of users from business users to developers to move faster and turn ideas into fully functional apps in days if not hours.

Contact us today to see how Spotfire can help your telecommunications company offer real-time, contextual to your customers.

Categories: Industry Innovation

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